Cravens, D. W., & Piercy, N. F. (2006). Strategic marketing (8th ed.). McGraw-Hill.
Tohutoru Kātū ChicagoCravens, David W., me Nigel F. Piercy. Strategic Marketing. 8th ed. Boston, MA: McGraw-Hill, 2006.
Tohutoro MLACravens, David W., me Nigel F. Piercy. Strategic Marketing. 8th ed. McGraw-Hill, 2006.
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