Data mining techniques : For marketing, sales, and customer relationship management
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Indianapolis, IN.
Wiley Publishing
2011
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| Edition: | 3ª edición |
| Subjects: | |
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| 008 | 151109s2011 xxu||||| |||| 000 ||eng | ||
| 020 | |a 9780470650936 | ||
| 040 | |a CL-ChBUA |c CL-ChBUA | ||
| 082 | 0 | 0 | |a 658.802 |
| 100 | 1 | |a Linoff, Gordon S. | |
| 245 | 1 | 0 | |a Data mining techniques : |b For marketing, sales, and customer relationship management |c Gordon S. Linoff, Michael J.A. Berry |
| 250 | |a 3ª edición | ||
| 260 | |a Indianapolis, IN. |b Wiley Publishing |c 2011 | ||
| 300 | |a xl, 847 páginas |b ilustraciones |c 24 centímetros | ||
| 504 | |a índice | ||
| 650 | 4 | |a MINERIA DE DATOS | |
| 650 | 4 | |a COMERCIALIZACION - PROCESAMIENTO DE DATOS | |
| 650 | 4 | |a NEGOCIOS - PROCESAMIENTO DE DATOS | |
| 700 | 1 | |a Berry, Michael J.A. | |
| 942 | |2 ddc |c LIB | ||
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