Dirección de marketing :
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| Main Author: | Kotler, Philip (autor) |
|---|---|
| Other Authors: | Keller, Kevin Lane (autor) |
| Format: | Book |
| Language: | Spanish |
| Published: |
México, D.F.
Pearson Educación
2012
|
| Edition: | 14ª edición |
| Subjects: | |
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