Παραπομπή σε μορφή APA (7η εκδ.)

Perreault, W. D., & McCarthy, E. J. (2005). Learning aid for use with Basic Marketing: A global-managerial approach (15th ed.). McGraw-Hill.

Παραπομπή σε μορφή Chicago (17η εκδ.)

Perreault, William D., και E. Jerome McCarthy. Learning Aid for Use with Basic Marketing: A Global-managerial Approach. 15th ed. Boston: McGraw-Hill, 2005.

Παραπομπή σε μορφή MLA (9th εκδ.)

Perreault, William D., και E. Jerome McCarthy. Learning Aid for Use with Basic Marketing: A Global-managerial Approach. 15th ed. McGraw-Hill, 2005.