APA (7th ed.) Citation

Stanton, W. J., Etzel, M., & Walker, B. (2007). Fundamentos de Marketing. McGraw-Hill.

Chicago Style (17th ed.) Citation

Stanton, William J., Michael Etzel, and Bruce Walker. Fundamentos De Marketing. México, D.F: McGraw-Hill, 2007.

MLA (9th ed.) Citation

Stanton, William J., et al. Fundamentos De Marketing. McGraw-Hill, 2007.