Cita APA (7th ed.)

Bartels, R. (1988). The history of marketing thought (3ª ed.). Publishing Horizons.

Cita Chicago (17th ed.)

Bartels, Robert. The History of Marketing Thought. 3ª ed. Publishing Horizons, 1988.

Cita MLA (9th ed.)

Bartels, Robert. The History of Marketing Thought. 3ª ed. Publishing Horizons, 1988.