APA citiranje

Cunningham, W. H. (1987). Marketing a managerial approach (2ª ed.). South-Western.

Chicago Style (17th ed.) Citation

Cunningham, William H. Marketing a Managerial Approach. 2ª ed. South-Western, 1987.

MLA citiranje

Cunningham, William H. Marketing a Managerial Approach. 2ª ed. South-Western, 1987.