APA (7th ed.) Citation

Peter, J. P. (1989). Marketing management: Knowlegde and skills (2ª ed.). BPI Irwin.

Chicago Style (17th ed.) Citation

Peter, J. Paul. Marketing Management: Knowlegde and Skills. 2ª ed. BPI Irwin, 1989.

MLA (9th ed.) Citation

Peter, J. Paul. Marketing Management: Knowlegde and Skills. 2ª ed. BPI Irwin, 1989.

Warning: These citations may not always be 100% accurate.