Cita APA

Pride, W. M. (1987). Marketing: Basic concepts and decisions (5ª ed.). Houghton Mifflin.

Citación estilo Chicago

Pride, William M. Marketing: Basic Concepts and Decisions. 5ª ed. Houghton Mifflin, 1987.

Cita MLA

Pride, William M. Marketing: Basic Concepts and Decisions. 5ª ed. Houghton Mifflin, 1987.

Warning: These citations may not always be 100% accurate.