Marketing : basic concepts and decisions
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Houghton Mifflin.
c1987.
|
| Edition: | 5ª ed. |
| Subjects: | |
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| 008 | 070301s1987 xxu 000 0 eng | ||
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| 100 | 1 | |a Pride, William M. | |
| 245 | 1 | 0 | |a Marketing : |b basic concepts and decisions |
| 250 | |a 5ª ed. | ||
| 260 | |b Houghton Mifflin. |c c1987. | ||
| 300 | |a xxx, 766 p. |c 25 cm. | ||
| 504 | |a Indice. | ||
| 650 | 4 | |a COMERCIALIZACION. | |
| 650 | 4 | |a ADMINISTRACION DE VENTAS. | |
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