Marketing : decisiones y conceptos básicos
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| Main Author: | |
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| Format: | Book |
| Language: | Spanish |
| Published: |
Nueva Editorial Interamericana.
1982.
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| Edition: | 2ª ed. |
| Subjects: | |
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| Physical Description: | xxiii, 723 p. 20 cm. |
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| Bibliography: | Indice. |
| ISBN: | 9682508622 |