APA (7th ed.) Citation

Stanton, W. J. (1987). Fundamentals of marketing (8ª ed.). Mc Graw Hill.

Chicago Style (17th ed.) Citation

Stanton, William J. Fundamentals of Marketing. 8ª ed. Mc Graw Hill, 1987.

MLA (9th ed.) Citation

Stanton, William J. Fundamentals of Marketing. 8ª ed. Mc Graw Hill, 1987.

Warning: These citations may not always be 100% accurate.