Stanton, W. J. (1987). Fundamentals of marketing (8ª ed.). Mc Graw Hill.
Chicago Style (17th ed.) CitationStanton, William J. Fundamentals of Marketing. 8ª ed. Mc Graw Hill, 1987.
MLA (9th ed.) CitationStanton, William J. Fundamentals of Marketing. 8ª ed. Mc Graw Hill, 1987.
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