APA (7th ed.) Citation

Boyd, H. W. (1989). Marketing research: Text and cases (7ª ed.). Irwin.

Chicago Style (17th ed.) Citation

Boyd, Harper W. Marketing Research: Text and Cases. 7ª ed. Irwin, 1989.

MLA (9th ed.) Citation

Boyd, Harper W. Marketing Research: Text and Cases. 7ª ed. Irwin, 1989.

Warning: These citations may not always be 100% accurate.