Kotler, P. (1988). Marketing management: Analysis, planning, implementation and control (6ª ed.). Prentice Hall.
Chicagoスタイル(17版)引用形式Kotler, Philip. Marketing Management: Analysis, Planning, Implementation and Control. 6ª ed. Prentice Hall, 1988.
MLA(9版)引用形式Kotler, Philip. Marketing Management: Analysis, Planning, Implementation and Control. 6ª ed. Prentice Hall, 1988.
警告: この引用は必ずしも正確ではありません.