Marketing management : analysis, planning, implementation and control
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Prentice Hall.
c1988.
|
| Edition: | 6ª ed. |
| Subjects: | |
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| 100 | 1 | |a Kotler, Philip. | |
| 245 | 1 | 0 | |a Marketing management : |b analysis, planning, implementation and control |
| 250 | |a 6ª ed. | ||
| 260 | |b Prentice Hall. |c c1988. | ||
| 300 | |a xxi, 776 p. |c 22 cm. | ||
| 504 | |a Indice. | ||
| 650 | 4 | |a ADMINISTRACION DE COMERCIALIZACION. | |
| 942 | |c LIB | ||
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