Fundamentos de mercadotecnia : textos y casos

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Bibliographic Details
Main Author:	Lipson, Harry A.
Format:	Book
Language:	Spanish
Published:	Limusa. c1987.
Subjects:	COMERCIALIZACION. ADMINISTRACION DE VENTAS.
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Description
Physical Description:	xii, 676 p. 20 cm.
Bibliography:	Indice.

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