Advertising : concepts and strategies
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Randon House Business.
c1980.
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| Subjects: | |
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| Physical Description: | xxx, 610 p. : il. xxx, 610 p. : il. 27 cm. |
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| Bibliography: | Indice. |
| ISBN: | 0394322657 |