Conceptos fundamentales en la planificación estratégica de las relaciones públicas
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Electronic eBook |
| Language: | Spanish |
| Published: |
Barcelona :
Editorial UOC,
2009.
|
| Edition: | 1. ed. en lengua castellana. |
| Series: | Comunicación (Editorial UOC)
Manuales (Editorial UOC) ; 129 Digitalia eBook Collection: Universitat Oberta de Catalunya |
| Subjects: | |
| Online Access: | Digitalia Hispánica |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
MARC
| LEADER | 00000nam a2200000Ia 4500 | ||
|---|---|---|---|
| 001 | DIGEDIUOC027 | ||
| 003 | NyNyDIG | ||
| 006 | m d | ||
| 007 | cr ||||||||||| | ||
| 008 | 131201s2009 sp a ob 000 0 spa | ||
| 020 | |z 8497888030 (pbk) | ||
| 020 | |z 9788497888035 (pbk) | ||
| 040 | |a DGITA |b eng |e pn |c DGITA | ||
| 050 | 4 | |a HD59 ebook | |
| 100 | 1 | |a Matilla, Kathy. | |
| 245 | 1 | 0 | |a Conceptos fundamentales en la planificación estratégica de las relaciones públicas |h [electronic resource] / |c Kathy Matilla ; prólogo de José Ma. Ricarte. |
| 250 | |a 1. ed. en lengua castellana. | ||
| 260 | |a Barcelona : |b Editorial UOC, |c 2009. |e (New York, NY. : |f Digitalia Inc, |g 2012). | ||
| 300 | |a 1 online resource (220 p.) : |b ill. | ||
| 490 | 1 | |a Manuales ; |v 129. |a Comunicación. | |
| 504 | |a Includes bibliographical references (p. 193-220). | ||
| 506 | |a Access restricted to subscribing institutions. | ||
| 650 | 0 | |a Public relations. | |
| 650 | 0 | |a Corporations |x Public relations. | |
| 650 | 0 | |a Strategic planning. | |
| 655 | 0 | |a Electronic books. | |
| 700 | 1 | |a Ricarte Bescós, José María. | |
| 791 | 2 | |a Digitalia (Firm), |e distributor. | |
| 830 | 0 | |a Comunicación (Editorial UOC) | |
| 830 | 0 | |a Manuales (Editorial UOC) ; |v 129 | |
| 830 | 0 | |a Digitalia eBook Collection: Universitat Oberta de Catalunya | |
| 856 | 4 | 0 | |3 Digitalia Hispánica |u https://digitalia.unach.elogim.com/a/20004/ |