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Kaituhi matua:	Lamb, Charles W.
Ētahi atu kaituhi:	Hair, Joseph F (autor.), McDaniel, Carl (autor.), Meza Staines, Guadalupe (traductor.), Mauri Hernández, Martha Elsa (traductor.)
Hōputu:	īPukapuka
Reo:	Pāniora
I whakaputaina:	México : Cengage Learning, 2011.
Putanga:	11a. edición.
Ngā marau:	Marketing > Management. Marketing. Gestión. Libros electronicos.
Urunga tuihono:	Click to View
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