(2012). IE Business Cases. Beleza Natural: Coca-Cola of the Hair? Offering Self-Esteem to the Base of the Pyramid. Instituto de Empresa SL.
Cita Chicago Style (17a ed.)IE Business Cases. Beleza Natural: Coca-Cola of the Hair? Offering Self-Esteem to the Base of the Pyramid. [S.l.]: Instituto de Empresa SL, 2012.
Cita MLA (9a ed.)IE Business Cases. Beleza Natural: Coca-Cola of the Hair? Offering Self-Esteem to the Base of the Pyramid. Instituto de Empresa SL, 2012.
Precaución: Estas citas no son 100% exactas.