Cita APA (7th ed.)

(2012). IE Business Cases. Beleza Natural: Coca-Cola of the Hair? Offering Self-Esteem to the Base of the Pyramid. Instituto de Empresa SL.

Cita Chicago (17th ed.)

IE Business Cases. Beleza Natural: Coca-Cola of the Hair? Offering Self-Esteem to the Base of the Pyramid. [S.l.]: Instituto de Empresa SL, 2012.

Cita MLA (9th ed.)

IE Business Cases. Beleza Natural: Coca-Cola of the Hair? Offering Self-Esteem to the Base of the Pyramid. Instituto de Empresa SL, 2012.