Effective personal communication skills for public relations

में बचाया:
ग्रंथसूची विवरण
मुख्य लेखक: Green, Andy, 1958-
निगमित लेखक: Chartered Institute of Public Relations
स्वरूप: इलेक्ट्रोनिक ई-पुस्तक
भाषा:अंग्रेज़ी
प्रकाशित: London ; Philadelphia : Kogan Page, 2006.
श्रृंखला:PR in practice series
विषय:
ऑनलाइन पहुंच:Full text available from Career & Technical Education Database
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कोई टैग नहीं, इस रिकॉर्ड को टैग करने वाले पहले व्यक्ति बनें!
विषय - सूची:
  • Your inner brand : who you are
  • Your communications quotient : your thinking resources
  • You and your interpersonal skills
  • Creating messages, memes, and 'spinning'
  • The message is the medium : making your communications brand-friendly
  • Triggering your message to achieve change
  • Adapting your message to your networks : word-of-mouth and word-of-click, your viral friends
  • Your networks
  • Managing your networking
  • The power of context : managing the environment for your communications
  • Bringing it all together.