Evaluating public relations a guide to planning, research and measurement /

Evaluating public relations a guide to planning, research and measurement /

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Bibliografski detalji
Glavni autor: Watson, Tom, 1950-
Daljnji autori: Noble, Paul, 1955-
Format: Elektronički e-knjiga
Jezik:engleski
Izdano: London ; Philadelphia : Kogan Page Limited, [2014]
Izdanje:Third edition.
Serija:PR in practice
Teme:
Public relations > Evaluation.
Public relations > Evaluation > Case studies.
Electronic books.
Online pristup:Full text available from Career & Technical Education Database
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