Marketing management ; a strategic decision - making approach

Marketing management ; a strategic decision - making approach

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Bibliographic Details
Main Author: Mullins, John W....[et al]
Format: Book
Language:English
Published: Boston McGraw - Hill 2005
Edition:5th ed.
Subjects:
COMERCIALIZACION
GESTION DE NEGOCIOS
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Holdings details from Biblioteca UNACH: Ciencias Aplicadas
Call Number: 658.8 / M 345 c.1
658.8 / M 345 c.2
658.8 / M 345 c.3
658.8 / M 345 c.4
658.8 / M 345 c.5
658.8 / M 345 c.6
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