Mullins, J. W. a. (2005). Marketing management: A strategic decision - making approach (5th ed.). McGraw - Hill.
Čikaški stil citiranja (17. izdanje)Mullins, John W....[et al]. Marketing Management: A Strategic Decision - Making Approach. 5th ed. Boston: McGraw - Hill, 2005.
MLA način citiranja (9. izdanje)Mullins, John W....[et al]. Marketing Management: A Strategic Decision - Making Approach. 5th ed. McGraw - Hill, 2005.
Upozorenje: Ovi citati možda nisu uvijek 100% točni.