Marketing decision making : Analytic framework and cases

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Bibliographic Details
Main Author:	O'Dell, William F.
Other Authors:	Ruppel, Andrew C., Trent, Robert H.
Format:	Book
Language:	English
Published:	Cincinnati South-Western. c1979.
Subjects:	COMERCIALIZACION.
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Biblioteca UNACH: Ciencias Aplicadas

Holdings details from Biblioteca UNACH: Ciencias Aplicadas
Call Number:	658.802 / Od 23
Copy Unknown	Available Place a Hold