Hacia el reto de marcas sostenibles /

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Bibliographic Details
Main Authors:	López-Medina, Juan-Diego (Author), París Restrepo, Rafael Mauricio (Author), Arboleda Pereira, John Fredy (Author), López Campo, Liliana (Author)
Format:	Electronic eBook
Language:	Spanish
Published:	Medellín, Antioquia, Colombia : Universidad Católica Luis Amigó, 2019.
Subjects:	Green marketing. Branding (Marketing) Sustainability. Social responsibility of business. Textile industry > Colombia. Communication in organizations.
Online Access:	Digitalia Hispánica
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Digitalia Hispánica