Marketing 4.0 : transforma tu estrategia para atraer al consumidor digital /

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Bibliographic Details
Main Author:	Kotler, Philip (autor.)
Other Authors:	Kartajaya, Hermawan (autor.), Setiawan, Iwan (autor.), Palma, Francisco (prologuista.), Ancos, María de (traductor.)
Format:	eBook
Language:	Spanish
Published:	Madrid : LID Editorial, 2018.
Series:	Colección Acción empresarial.
Subjects:	Marketing. Libros electrónicos.
Online Access:	https://elibro.unach.elogim.com/es/lc/unach/titulos/269981
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