APA-ийн эшлэл(7 дахь хэвлэлт)

Birn, R. (2004). The effective use of market research: How to drive and focus better business decisions (4th ed.). Kogan Page.

Чикаго-гийн эшлэл (17 дахь хэвлэлт)

Birn, Robin. The Effective Use of Market Research: How to Drive and Focus Better Business Decisions. 4th ed. London ; Sterling, VA: Kogan Page, 2004.

MLA -ийн эшлэл (9 дэх хэвлэлт)

Birn, Robin. The Effective Use of Market Research: How to Drive and Focus Better Business Decisions. 4th ed. Kogan Page, 2004.