The effective use of market research how to drive and focus better business decisions /
Kaydedildi:
| Yazar: | |
|---|---|
| Materyal Türü: | Elektronik Ekitap |
| Dil: | İngilizce |
| Baskı/Yayın Bilgisi: |
London ; Sterling, VA :
Kogan Page,
2004.
|
| Edisyon: | 4th ed. |
| Seri Bilgileri: | Market research in practice series.
|
| Konular: | |
| Online Erişim: | Full text available from Career & Technical Education Database |
| Etiketler: |
Etiketle
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İçindekiler:
- Key to making good decisions
- Getting the information you really need
- The best research techniques anyone can use
- What to measure and how to measure it
- You have the information, now use it
- Making sure that the customers are happy
- Tracking trends and changing decisions
- Getting the most out of business relationships with research companies
- Using research to grow your business.